The NYPD is launching a new campaign meant to build tighter relationships with communities around the city, Police Commissioner James O’Neill announced Tuesday.
“This campaign will enlist the business community, grass-roots community groups, the clergy, academia, the entire criminal-justice system, and all relevant public and private agencies to work together with us,” O’Neill said while speaking at a breakfast hosted by the Association for a Better New York.
The top cop said the department will use “cutting-edge marketing technologies” to reach community leaders and groups in the hopes of getting them to work more closely with local cops.
The goal is to get them to encourage people to report crimes to police, speak with district attorney’s offices and follow through by testifying in court.
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